Director of Market Engagement
Upcoming Speaking Engagements
"Generating Valuable Leads with Content Marketing," June 5, 2013, CONNSTEP Conference
Past Speaking Engagements
"Building and Sustaining a Positive Culture for Social Media Engagement" - June 9, 2012 at ADNET's 7th Annual WorkSmart Technology Summit
"Become A Social Media Champ" - Connecticut Association of Nonprofits training workshop
"Getting Comfortable with Being Uncomfortable in a Voyeuristic World" - AIGA Connecticut's Breakfast Epiphany Series
"Building a Social Media Dream Team When Resources are Scarce" - Connecticut Society of Account Executives webinar
Suzi Craig has an eye for a good idea. She thrives on identifying what can be and then determining how to do justice to its potential.
With a background in PR and book publishing (she's a former writer for The Complete Idiot's Guide series and helped develop books for the Charles M. Schulz' Peanuts license), playing wing-woman for a great idea comes naturally to her, but she never loses her instincts as a critical creative stylist. For her, the essential question to kick off any engagement is, “Why should anyone care and who are the people that do?” With a talent for making new connections, a massive network of media and influencers, and her social media prowess, Suzi is never at a loss to find those answers.
As Fathom's Director of Market Engagement, Suzi steps into the roles of agent, publisher, connector and communicator. She can be found interviewing clients about their Fathom experience, organizing speaking engagements, creating new partnership opportunities and sharing our work with the world. Whatever shoes she's filling, Suzi sees the value or angle that might have been missed, working to expose the underlying something that makes an idea stand out.
A 2010 Hartford Business Journal 40 Under 40 winner and originator of the Connecticut TweetCrawl her non-Fathom time is typically spent assisting with sales and production of the neighborhood lemonade stand, finding calm in a hot yoga class or searching for the sweetest downhill her Cannondale Jekyll can find.
May 17th, 2013 / 3:08 pm
April 30th, 2013 / 9:46 am
March 13th, 2013 / 11:36 am