Director of Strategy and Content Marketing
For Louisa Desson, everything has its intrigue. Under her trained journalist's eye, a single recycled can invites an exploration of its journey, while a budding magnet school provides an entire ecosystem of people and processes to discover. It's Louisa's knack for uncovering the essential that lets her develop thoughtful strategy and remarkable stories.
With a Master's from Stanford University, Louisa's reporter's intuition-plus her academic's thoroughness-never steers her (or us) wrong. We depend on Louisa for insight, dedication and, most of all, a true commitment to best representing the enormous variety of clients with whom we work. Exposure to such a divergent group of organizations has transformed Louisa's love of learning into a daily happening, be it to enhance her meticulous planning skills or improve her expertise in the ever-evolving world of SEO and online marketing.
Outside of Fathom, Louisa spends time with her family and unleashes her creativity (and her latent destruction skills) on home improvement and decorating projects. She also serves on the board of the YMCA of the Farmington Valley and volunteers with Dress for Success Hartford, runs races, reads and visits friends up and down the East coast.